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The key to BAPE’s longevity in an increasingly saturated streetwear scene is its approach to production. NIGO’s early move to produce BAPE garments in factories that specialized in workwear labels was a master stroke that established the brand’s reputation for quality. Likewise, BAPE’s Japanese-made products rightfully warranted the premium price tag thanks to their traditional high-level craftsmanship. Working with other brands of the same ilk when it came to quality, such as Supreme and Porter, only cemented this position. Founded in Japan by designer NIGO in 1993, BAPE remains not only a streetwear staple, but an undeniable cultural phenomenon.
BAPE: The Iconic Streetwear Legacy
Musician and composer Keiichiro Shibuya created an original composition, “Abstract Music,” to complement Yoshimoto’s piece. The special details continue as the adidas N BAPE® sneaker arrives in a custom co-branded box with a blue mesh bag. Nigo and Aspden collaborated closely with famous Japanese designer Kazuki Kuraishi to create four 'Super Ape Star' versions that merged important BAPE emblems and elements into the legendary Adidas Superstar silhouette. This was followed by four mid-top 'Super Ape Skate' silhouettes that reignited the buzz. The brand received more attention in the United States thanks to Pharrell's popularity, who is recognized for his easy going demeanor and youthful free spirit.
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Visual details refer to the magnified structure of natural organisms, resulting in an organic, abstract pattern and colorful palette. Ilizarbe contrasts the iconic warped Ape Head logo with angular line-work, with gridded graphic line- work hiding a message in plain sight, much like traditional camouflage. Each square is a letter of the English alphabet, re-interpreted to create an encrypted code. The all-star line-up sees new styles added this Spring/Summer season, with high- and low-tops and various styles sporting high-quality materials, and a rainbow of colors and designs — just the thing to step up the daily fit. Calling all collectors — spot BAPE® PLAY figurines and art toys on display, collected over the years since the brand’s founding.
Also in StreetWear & StreetCulture
Those who wanted to shop at the store had to undergo an application process that involved obtaining a Hong Kong passport. Around this time, rappers such as the Notorious B.I.G. also began to wear the brand as its popularity began to skyrocket. Throughout the 1990s, Nigo only made about fifty shirts a week and would give half of them to creatives and influencers to generate buzz. By 1998, over forty stores sold the brand, yet Nigo decided to pull it from those stores and only sell it in one central location. Amazingly, the brand's sales were equal, and possibly better, out of that one store than in all forty. Drawing inspiration from nature, artist duo Oso de Agua renders Ape Head in an abstract setting.
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Joined NIGO’s other nonfashion ventures, which included the BAPE CUTS beauty salon and the BAPE GALLERY, housed in the Kyoto store, which acted as a space for BAPE-sponsored art events and exhibitions. Cited as the leader of a contemporary Californian psychedelic-pop aesthetic, Los Angeles–based artist and designer Steven Harrington is best known for his bright, iconic style that encourages a two-way conversation between artist and viewer. The timeless quality in his playful yet contemplative work is inspired by California’s mystique, vastly diverse landscape and thriving mix of cultures. Embracing a multimedia approach, Harrington’s portfolio includes large-scale installations made of fiberglass and steel, hand painted canvases, limited-edition books, skateboards, and sculptures.
A field pack made of deconstructed vintage military duffel bag material, synonymous with READYMADE. A set of 1000% BE@RBRICK dressed in a distinctive ghillie suit which is featuring ABC CAMO on the hands and ears and 100% BE@RBRICK with flocking finish will be available. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990. As many BAPE fanatics quickly worked out, AAPE by A Bathing Ape was just similar enough that your average teenage shopper wouldn’t care that it wasn’t BAPE-proper, but just different enough that perception of the OG BAPE brand wouldn’t be damaged by BAPE aficionados. You'll find a BAPE shop in every corner of Japan, with myriad outposts dotted around China, Hong Kong, Singapore, Korea, Taipei and Thailand.
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As a result, some of these limited edition items can become highly sought after and sell for much higher prices than their original retail value. The brand has collaborated with many artists, including Kanye West, Pharrell Williams, and Kid Cudi, to name a few. The designs feature bold graphics, camo prints, and bright colors that have become synonymous with the brand. Japanese streetwear brand, BAPE, has had a hold on Hip-Hop fashion for over two decades. What began as an exclusive brand in Japan in the 1990s has now become a cultural phenomenon, especially in the Hip-Hop sphere.
BAPE x adidas Debut adidas N BAPE, A Rework of the '90s Era Norton - HYPEBEAST
BAPE x adidas Debut adidas N BAPE, A Rework of the '90s Era Norton.
Posted: Mon, 15 Apr 2024 07:00:00 GMT [source]
That was it; BAPE entered the cultural zeitgeist and claimed its throne as the pinnacle of flashy, expensive streetwear. Alongside Neighborhood, Hysteric Glamour and other such brands, A Bathing Ape and Nowhere helped to define the "Urahara" style of the ’90s. Urahara comes from the term ‘ura-Harajuku’ which basically means “underground Harajuku” – the underground scene going during the early ‘90s which was heavily informed by a mixture of various American clothings and styles. With its mixture of imported American street and sportswear and pioneering Japanese streetwear labels like WTaps-predecessor Forty Percents Against Rights, Nowhere quickly became a cornerstone of the burgeoning ura-Harajuku scene, with Nigo as one of its figureheads. Around this time, Nigo met Jun Takahashi (of UNDERCOVER), and the pair went on to found retailer NOWHERE, the very first stockist of BAPE when Nigo established the brand shortly thereafter.
BAPE's 30th Anniversary: A Fusion of Tradition & Streetwear - stupidDOPE.com
BAPE's 30th Anniversary: A Fusion of Tradition & Streetwear.
Posted: Sun, 12 Nov 2023 08:00:00 GMT [source]
Adidas
Established in 2002, BAPE GALLERY™ by Japanese label A BATHING APE® is an inclusive art platform that advocates for diversity in creativity, bridging fashion with art, culture, music, and more to present groundbreaking contemporary innovations from Japan to the world. BAPE tied up 2017 with the announcement of their second European retail space, this time in Paris. To celebrate the new store opening, BAPE decked a Jaguar F-Pace is red/white/blue BAPE cloud camo (vive la France) and drove it around some of the French capital's most iconic locations. Also known as the ‘Cloud Camo’, the iconic BAPE Camo print is perhaps the most fascinating element of the brand, as a graphic which has totally transcended streetwear to become one of the most iconic motifs of the past two decades.
By 1998, there were about 40 stores across Japan carrying the brand, but Nigo made the audacious decision to stop all wholesale business and concentrate all of his efforts on a single flagship store in Tokyo. The basic streetwear combination of hype, scarcity, and public spectacle was created, and it is possible that this was the beginning of the queue culture that we now know and love (or hate). Nigo, a well-known devotee of 20th-century popular culture, incorporated references to the Japanese proverb, "A bathing ape in lukewarm water," as well as the name and distinctive BAPE emblem into his love of the 1968 movie Planet of the Apes.
BAPE’s relationship with hip-hop stretches nearly as far back as the brand’s inception. In 1996, The Notorious B.I.G. was photographed with a 1st Camo jacket draped over his shoulders and the label has been synonymous with the culture ever since. The link that began in the early 2000s between Williams and N.E.R.D. is well known, and this helped establish BAPE as an influence in hip-hop, eventually seen on the likes of Kanye West as well as featuring in the videos of Lil Wayne and Soulja Boy in the latter part of the decade. The association continues to this day, with the brand being adopted by newer artists like 21 Savage. Under the mentorship of Hiroshi Fujiwara, NIGO and his friend Jun Takahashi of UNDERCOVER, opened the independent retail space in 1993, initially stocking it with Takahashi’s first UNDERCOVER designs as well as a curated selection of vintage pieces selected by NIGO. Named after The Beatles’s song “Nowhere Man,” the store also carried Tetsu Nishiyama and Sk8thing’s FORTY PERCENT AGAINST RIGHTS label, which would lay the foundations for WTAPS, as well as AFFA, projects from Takahashi and Hiroshi Fujiwara.
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